News & Events
HOWTIAN Introduces SoPure Andromeda: Solving the Three-Body Problem of Sugar Reduction in Beverages
May 30, 2024 – HOWTIAN is proud to introduce SoPure™ Andromeda, a range of proprietary stevia blends uniquely designed and optimized for a wide range of beverage applications. Andromeda is a natural sweetening solution that delivers superior overall taste at a cost-effective price, even in beverage applications with high levels of sugar replacement.
Reformulating for a Healthier Future: Beverage Manufacturers Embrace Natural Sugar Reduction
Health, natural ingredients, and reduced sugar content are no longer niche trends, but instead they now represent mainstream demands. This has prompted a wave of innovation across the industry, with beverage manufacturers working to actively reformulate products and to meet these shifting expectations.
HOWTIAN Achieves Breakthrough in Environmental Sustainability with Stevia Life Cycle Assessment
A comprehensive Life Cycle Assessment of its key stevia product lines revealed that HOWTIAN’s high purity Reb A outperforms traditional sugar in sustainability metrics, while helping to establish industry standards in key environmental performance indicators.
Global Sugar Taxes: Tipping the Scales Towards Healthier Choices
By proactively embracing sugar alternatives and reformulation, companies are not just adhering to regulations but are also positioning themselves at the forefront of a consumer-driven shift.
HOWTIAN Interview in Baking & Snack: The Rise of Natural Sweeteners
In the newest issue of their magazine, the Baking & Snack editors interviewed HOWTIAN for insights and expertise on the rise of natural sweeteners in baked goods.
HOWTIAN Interview in FoodNavigator and ConfectioneryNews: Hail Stevia!
July 31, 2023 — HOWTIAN recently interviewed with the editors of FoodNavigator and...
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