Jun 23, 2026 | Inositol, News
HOWTIAN is proud to announce that its High-Purity D-Chiro-Inositol (DCI) has been awarded the Gold Winner of the Ingredient Innovation Award at the 2026 Natural Ingredients Awards, presented during the CPHI China Celebration Awards & Networking Event in Shanghai....
Apr 16, 2026 | Formulas for Success, Inositol, PQQ, Stevia
Key Takeaways for Formulators Stevia is highly effective in confectionery when used in balanced systems Fiber ingredients help restore bulk and improve mouthfeel Acid and flavor systems help optimize sweetness perception Texture management is critical in gummies and...
Apr 14, 2026 | Inositol, News
HOWTIAN’s VP of Market Strategy Tom Fuzer appeared on NutraIngredient’s NutraCast podcast to discuss the evolving role of energy drinks in today’s market. In the episode, “All Grown Up: Energy Drinks Shift from Party Fuel to Day Fuel,” award-winning...
Jan 5, 2026 | Formulas for Success, Inositol
For years, energy drinks have played the same role. Emergency fuel. Late nights. Long drives. All-nighters. A fast hit of caffeine when the tank was empty. But the original energy drink consumer has now grown up. According to Innova’s Now & Next in RTD Sports,...
Aug 2, 2025 | Formulas for Success, Inositol
In the world of performance nutrition, fueling up is only half the equation. Whether it’s elite athletes, gym-goers, or weekend warriors, many stack pre-workouts, sip protein shakes, and chase personal bests. But beneath these routines lies an often-overlooked burden:...
Nov 4, 2024 | Inositol, News, Stevia
It’s time to celebrate! HOWTIAN is turning 25 and it’s marking the occasion by announcing several key milestones in its production, sustainability, and service efforts globally. Over the past quarter-century, HOWTIAN has grown from a small ingredient company into a...
