Exhibition Dates: 21-23 September 2022 
Exhibition Location: Shenzhen World Exhibition & Convention Center in Shenzhen, China

Booth No. A198

Stop by #FBIF2022 this year to meet the HOWTIAN team and experience our latest product demos.

In addition, Marketing and Sales Director Mavis Ran will be in a panel discussion on the topic of sugar reduction. As a guest panelist, she’ll be providing perspective on how we’re solving for the “Trust Crisis of Sugar Substitutes,” and how natural ingredients can more effectively replace sucrose.

Panel Title: Trust Crisis of Sugar Substitutes — Any Other Natural Substitutes for Sucrose?

Panel Description: Sugar reduction has been a recurring topic. Discussions on sugar substitutes gain popularity. However, consumers’ trust is left shaky by synthetic sweeteners, like acesulfame potassium. As everyone is calling for sugar reduction, what are the natural ingredients that can replace sucrose? Where is the next sweet star?

Panel Moderator: James Que, Vice General Manager, Jelley Brown

Panelist: Mavis Ran, Marketing Director, HOWTIAN Group

For more information on this year’s Food & Beverage Innovation Forum, visit their website.

Shenzhen World Exhibition & Convention Center